Nintendo's Shigeru Miyamoto comments on the hardware performance console wars.

Key Takeaways

Nintendo aims to avoid performance-focused console wars and focus on unique experiences.
Miyamoto emphasized Nintendo's differentiation and indicated that its future direction is different from that of its competitors.

nintendoShigeru Miyamoto, a creative associate at , commented on the current performance-focused console war landscape, saying that Nintendo wants to be left out of these wars. The current console gaming landscape is focused on PlayStation, Xbox, and Nintendo, with PlayStation and Xbox usually discussed as each other's main competitors. Nintendo, on the other hand, is in a different position from the other two companies simply because of how unique the consoles it produces are.

This can be seen in the vast differences between the 8th and 9th generations of video game consoles produced by the three companies. The PlayStation 5 and Xbox Series Nintendo, on the other hand, is doing the exact opposite with the Nintendo Switch, a hybrid console that doesn't necessarily focus on graphics or performance, but instead focuses on giving gamers the opportunity to play games on the go and on their TVs at home. Nintendo's Miyamoto commented on the competition and the company's own position, saying he “doesn't want to be dragged” by the competition.

In an interview with Famitsu (roughly translated by NintendoEverything), Miyamoto was discussing a variety of topics, including the long-awaited opening of the Nintendo Museum in Kyoto. One of the topics of discussion was about Nintendo's next console and successor to the Switch. He said the museum hopes to give attendees an idea of what Nintendo is all about and discourage people from dragging the company into discussions about its high specifications. Performance when comparing hardware. “I hope it goes through [the Nintendo Museum]People will understand and refrain from dragging Nintendo into competitions such as the so-called 'console wars' that focus on high specifications and hardware performance (laughs). Nintendo will continue to use the various technologies available today to create products in a uniquely Nintendo way. We're not limited to just games. Miyamoto said, “We will continue to create various entertainment contents by participating in movies.”

Nintendo doesn't want to get involved in the console wars.

Miyamoto added that Nintendo is not a company completely focused on the current video game console wars or on the cutting edge of technology. He's heard analysts ask why Nintendo isn't focusing on areas like networking, mobile gaming, or using cutting-edge technology, and pointed out that Nintendo has already done these things and has them on display at the Nintendo Museum. However, Nintendo typically adopts these technologies and waits for the best time to commercialize them in their products.

hope it goes through [the Nintendo Museum]People will understand and refrain from dragging Nintendo into competitions such as the so-called 'console wars' that focus on high specifications and hardware performance (laughs). Nintendo will continue to use the various technologies available today to create products in a uniquely Nintendo way. We're not limited to just games. We plan to participate in movies and continue to create various entertainment contents.

Miyamoto's comments may not be all that surprising considering his reaction when asked about Nintendo's stance on AI use earlier this year. Unlike most gaming companies adopting it, Nintendo has no plans to use it. This is another way for the Japanese giant to stand out from the crowd and competitors. Nintendo's Switch sequel will likely continue to take a different direction than what PlayStation and Xbox are doing.