xbox We're sending gift packages to select content creators for the Project Helix console already in development. Microsoft has yet to officially reveal its next-generation Xbox consoles, and the successor to the Series X/S is still in development.
Microsoft has yet to officially give fans their first look at the next Xbox console, but it has started sharing a few early teasers. New Microsoft CEO Asha Sharma said the new console will be “leading in performance” and boast the ability to play both Xbox and PC games on the platform. Xbox's Vice President of Next Generation Jason Ronald shared some of the big improvements coming to Project Helix at the 2026 Game Developers Conference, introducing features like improved ray tracing, neural rendering, and more. Now, Microsoft has started sending out exclusive merchandise to promote its next-generation Xbox console.
Xbox Makes Big Changes to Achievements
Xbox insiders can now get a glimpse of the major changes to achievements, but everyone else will have to wait a little longer for the release.
Xbox Ships Exclusive Project Helix Merch
Several popular gaming industry content creators have reported receiving special Project Helix merchandise from Xbox. Curated by the gaming juggernaut himself, the care package includes unique apparel, hats, t-shirts and more emblazoned with the Project Helix logo. The Project Helix gift also comes with a personally signed card from Asha Sharma. This is a card thanking you for “travelling” with Xbox as it prepares to reveal its next home console. Project Helix is currently being used as the development code name for the Xbox's next-generation console, and the platform's official name has not yet been revealed.
Exclusive Project Helix merchandise could hint at some major plans for Xbox in 2026. Microsoft has revealed little information about the company's next hardware, but fans have speculated that the company may be planning an official reveal for the 2026 Xbox Games Showcase. Microsoft is also set to hit a major milestone later this year, which could be the goal of its Project Helix announcement. The Xbox brand will celebrate the 25th anniversary of the launch of the original Xbox on November 15th. Jason Ronald also confirmed that the alpha development kit for Project Helix will be available to developers in 2027.
The upcoming release of Project Helix has led to many concerns about the console's potential price point. The recent RAM chip shortage has caused major problems for manufacturers and game studios alike, and is likely to cause game console prices to rise significantly. Popular industry insider Moore's Law is Dead also shared some pricing predictions for Project Helix, suggesting that the console could cost at least $1,000 at launch considering the components used.
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Xbox's new home console will be the next big step in the new boss' push for Microsoft's gaming brand. Following her appointment as CEO, Asha Sharma wasted no time in addressing fans' concerns about Xbox's shift toward multi-platform gaming, hinting at a shift in the company's position back toward exclusive games. Xbox CCO Matt Booty echoed Sharma's sentiments about the evolution of Microsoft Gaming, suggesting the studio was “built around itself” with no intention of stepping back from focusing its games on the Xbox audience. Xbox fans will have plenty of reason to be excited about big things coming soon for Microsoft's gaming division.
