Microsoft seems to have raised the price XBOX Game Pass Ultimate More than 100% in areas outside the United States, including Brazil, Türkiye and Colombia. In the United States, the new XBOX GAME PASS pricing reflects the 50% increase in Ultimate Tier, urging many subscribers to cancel subscriptions. But in other regions, the financial impact of Microsoft's decision seems to be much harsh.
On October 1, the Xbox Game Pass price rose again, and Ultimate Tier was $ 30 a month. Microsoft has upgraded the upgrade, emphasizing that it includes more benefits and larger game libraries at a new price. For example, Xbox Game Pass Ultimate now includes Ubisoft+ Classics and Fortnite Crew subscriptions now, offering at least 75 days of title. But these benefits are almost the same in all regions, but some gamers in certain countries will have much higher prices for Xbox Game Pass Ultimate.
In some areas, the Xbox game pass has doubled.
According to TECNOBLOG, Brazil's Outlet, Brazil's XBOX Game Pass has doubled almost twice, with 99.9%to 120 Brazil Real (~ $ 22 USD) in the previous 60 brl (~ $ 11 USD). A similar report was released from Gamers in Colombia, Türkiye and South Africa, and some subscription prices increased almost 165%. The worst is that some of the new Xbox Game Pass Pass Pass Pass Ultimate Tier function cannot increase in this area. For example, the fan pointed out that the upgraded 1440p streaming through cloud games could not be used in Brazil. In other words, some players have to pay more at a smaller cost.
To explain how this imbalance price hike affects gamers in the same region, the country's minimum wage is about 1,500 BRL (CXC Global) per month. This means that average gamers may need to consume almost 8%of their monthly income in the game pass. There was no doubt that Microsoft's new price was serious, and many contents producers in the area urged users to cancel the XBOX game pass subscription.
Some people think that the price hike in October can be the final straw, and potentially, the Xbox can be deployed in the console war. However, there is still a remain whether Microsoft will force Microsoft to adopt the Xbox game pass strategy adjusted in the market outside the United States. It would be interesting to see how the new XBOX game pass, which is controversial, affects the subscriber base, and whether the company will cause a big financial loss due to the surge in cancellation.
