The debate over generative AI, which should not be confused with simpler game AI (such as NPCs that react to the player), has been gaining steam in recent weeks. After Larian confirmed the use of genAI during development, theologyThe backlash led CEO Swen Vincke to plan a developer AMA in 2026 to discuss how the team uses it. at the same time, Expedition 33 The use of genAI led to the company being stripped of its GOTY award at the Indie Game Awards, and even blue prince I got lost when people criticized me for using genAI (I didn't). As this controversy continues, here are some notable points: Most Wishlisted Games on Steam It comes from a self-described “AI-first” company.
Undoubtedly, the genAI debate will continue for weeks and months to come. One of the main reasons for its increasingly widespread use is its ability to speed up the development process in an era where video game development takes longer than ever before. That said, many studios essentially see this as a shortcut to a very real challenge. At the same time, Larian's Vincke said in an interview with Bloomberg that while the technology doesn't make them more productive, other companies are doubling, if not tripling, the technology. Krafton recently declared itself an “AI-first company,” and some of the most wishlisted games on Steam have been released by Krafton. Subnautica 2.
Krafton demands forensic investigation as Subnautica 2 lawsuit heats up.
Krafton files motion to force forensic investigation as lawsuit over Subnautica 2 and ouster of Unknown Worlds leadership continues.
Between the genAI controversy, Krafton's controversial dismissal of developer Unknown Worlds Entertainment, various issues related to the use of genAI, and many other finer details that will have an impact. Subnautica 2I don't know where to start. But I'll start with where every video game should be: the player. In fact, most players won't know of any games that use genAI unless the developers are tactless. The fact that a certain level of secrecy and ‘tact’ is required is itself a problem. Misinformation is everywhere, but lack of information is a completely different problem.
GenAI relies on you, ignoring conditions that could destroy an industry.
I don't mean to sound the alarm, but continued heavy use of genAI will erode consumer trust, alter and minimize publishing practices, dehumanize entire processes, permanently alter and essentially create new markets, and reduce interest in gaming PCs and consoles (the latter exacerbated by the ongoing RAM and affordability crises). Considering the improbable saturation of home consoles, I've described not just the risks of genAI, but the various conditions that led to the video game crash of 1983. I still don't think a second video game crash will happen, but the possible similarities are undeniable, and the end result won't be good for everyone who calls themselves a gamer.
“Joshua, please step off the podium and explain why I clicked on this article.” Okay, sorry. Yay because I care. Watch this, pay attention to the nonsense “words” in the “game”, and tell me what's so great about this technology.
Subnautica 2 is the most wishlisted game on Steam, and it comes from Krafton, an AI-first company.
Unknown Worlds Entertainment Subnautica It's hugely popular with fans, and is at least partly the brainchild of developers Charles Cleveland, Max McGuire, and Ted Gill (the human element of the game). The sequel is so highly anticipated that it continues to garner attention and stay in the top few, taking its place as the most wishlisted game on Steam throughout 2025. Steam explains: Subnautica 2 “An open water survival game from the creators. Subnautica series.” Players can explore new biomes and discover unique aquatic creatures while crafting vehicles, tools, and bases on an alien world.
The message is accurate, but that message was established before the very public debacle between Krafton and Unknown Worlds Entertainment's Cleveland, McGuire and Gill began. While the lawsuit is ongoing, Krafton CEO Kim Chang-han declared Krafton as an AI-first company. manpower? As first reported by Business Korea, Krafton has reportedly been offering employees a buyout that could include several months to several years of pay.
The Subnautica 2 publisher has reportedly turned to ChatGPT for help in avoiding a $250 million payout.
During the legal dispute between Subnautica 2 publisher Krafton and UWE's co-founder, there are claims that the former turned to ChatGPT for help in avoiding payments.
And while many people are understandably concerned about the use of genAI in games, seemingly many people don't seem to care at all. Would they care if they found a fish with six fingers (and hands, for that matter)? Subnautica 2? I'm not sure. That's what I'm sure of. Subnautica 2's spot on Steam's most wishlist sends a message to many developers that genAI, and potentially even AI-first companies, won't hurt their bottom lines. The world tells us to vote with our wallets, but what is capitalism if not rigged elections? Anyway, the message sent is Subnautica 2'The top location is clear to the developer and is the location sent by the player.
It is this AI-first attitude, the developers remaining at Unknown World Entertainment, and the lawsuit. Subnautica 2 It is expected to be released in 2026. The current early access release date is 2026, so it's been quite a while since we've had any real announcements or reveals. Subnautica 2That didn't slow the momentum. GenAI fish are clearly the aquarium of the future. sorry.
