game stop Faces online backlash for appearing to criticize Amazon tomb raider TV series. The retailer questioned whether Sophie Turner was suitable for the role of Lara Croft, sparking widespread ridicule from social media users who began dunking on GameStop to weigh in on the casting.
After two years of development difficulties, Amazon has confirmed that it is moving forward with the live-action film. tomb raider September 2025 TV Series game of thrones Sophie Turner plays the lead role. In mid-January 2026, Amazon MGM Studios shared Turner's first look as Lara Croft, featuring the 29-year-old actress wearing the iconic turquoise top associated with the character.
PSA: You can already unlock one of Lara Croft's most popular costumes in Tomb Raider: Legacy of Atlantis.
Tomb Raider fans looking to prepare for Legacy of Atlantis, the 2026 remake of the original game, can do so by unlocking the classic Lara look early.
In a bizarre tweet, GameStop declares that Sophie Turner is no Lara Croft.
On January 15, GameStop's official Twitter account retweeted the first photo featuring Sophie Turner as Lara Croft, declaring “This is not Lara Croft.” The post sparked widespread backlash from social media users, with many questioning why the company decided to comment. “Silence, a brand,” was one of the responses shared by Twitter user Infinitethird, with hundreds of others echoing similar sentiments.
Some fans responded by mocking GameStop even more explicitly. For example, Twitter user CodyLeachYT shared several photos of GameStop shelves filled with cups, backpacks, and Funko Pops with the caption, “This is not a game store.” The post, a direct reflection of GameStop's original tweet, garnered 144,000 likes and more than 6,200 retweets within 24 hours of being posted on January 16. So the engagement on that post far surpasses that of GameStop's original post, which had 30,000 likes and 3,200 retweets in the first 48 hours. CodyLeachYT's joke also sparked a public response urging GameStop to focus on staying in business rather than commenting on the matter. tomb raider Television series.
According to GameStop's social media history, the “This is not Lara Croft” comment was likely intended as a joke rather than a serious criticism of Turner or the upcoming TV show. However, the embattled retailer did not elaborate on the controversial tweet in any way shape or form. As Screen Rant points out, many social media users took GameStop's message at face value and consequently speculated that the retailer was “baiting outrage.”
Tomb Raider TV show is currently filming
Live action principal photography tomb raider The series officially kicked off on Thursday, January 15th. The show is being filmed in London and at Shepperton Studios, located about 15 miles southwest of the British capital. Based on the typical turnaround time for this kind of big-budget production, the first season of the live-action series should be ready to air by 2027. Additional seasons have not yet been ordered. The show is available exclusively on Prime Video.
In addition to Turner tomb raider The live-action series has confirmed more than six different casting choices so far, including Sigourney Weaver as Evelyn Wallis and Martin Bobb-Semple as Zip. Jason Isaacs plays Lara's uncle Atlas de Mornay, and legendary Scottish actor Bill Paterson has been cast as her loyal butler Winston. Amazon MGM Studios has also confirmed the casting of British actor John Heffernan.Dickensian, Being Elizabeth) appears as a new character, David, portrayed as a weary government official who becomes entangled in Lara's latest adventure.
that tomb raider leading the series Indiana Jones and the Dial of Destiny Star Phoebe Waller-Bridge serves as showrunner and executive producer. The award-winning actress, screenwriter, and filmmaker has previously won numerous awards, including three Primetime Emmys and two Golden Globes. Turner recently praised Waller-Bridge's contribution to the show, saying her involvement in the project meant everyone on board was in “very safe hands.”
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Phoebe Waller-Bridge, Chad Hodge
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Phoebe Waller-Bridge
